Journal
Notes on scent, color, makers and the hours of a day.
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How scent follows the hours of a day, and how we built MORA around it.
Scent and the hours of the day
Why we sort scent by the hour. A guide to the three MORA families: citrus and herb, green and clear, lavender and wood.
How we name a scent
Every MORA scent is named for a moment in the day, with its two notes written underneath. Here's how a name gets chosen.
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